Choice Blog - Business interest topics

The Latest Trends in Demographic Marketing

Last post: May 22, 2014

Demographic marketing is nothing new. For decades businesses have been trying to organised their key consumers in terms of age, gender, income or ethnicity, but the environment is now changing. That’s partly because the challenges of defining demographics have become more complex, but also because the tools to measure them have evolved.


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Community Action – How to Play A Positive Role In Your Local Community

Last post: May 20, 2014

We live in an increasingly globalized world, where instant communication is possible between continents and where you can buy goods with one click of the button from anywhere in the world.


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Business Mistakes – Killing Your Cashflow

Last post: May 19, 2014

Small businesses know the problem all too well. Many customers like to stretch out payment periods as long as possible in order to ease their own cash flow issues, and this can have a severely negative effect on the health of your own business.


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The SME Guide to 'Auto-Enrolment' Workplace Pensions

Last post: May 16, 2014

If you’re a small business, certain changes are coming to the way in which you have to manage your workplace pensions. Failure to comply with these could put you in line for substantial fines from the government.


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Negative Space – The Art of Being Idle

Last post: Apr 11, 2014

Want to be more efficient at work? Here's a novel approach we think you should explore.


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Content Marketing: Social Media, Web Content And Much More

Last post: Mar 28, 2014

A few tips on how to approach a successful social media campaign


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